"Choosing your Affiliate Salary"
by Azam Corry
Before joining any affiliate program you should consider the
price of the product and the commissions you'll get on each
action or sale. To sell anything effectively you'll need to put
in some effort. It's OK getting paid peanuts for click throughs
on links if you have redundant space and your only effort is
actually putting them up. After all it's tough out there and
every little helps, right?
Maybe ... it depends ... are you just adding clutter to your
site? Or needlessly directing visitors to the exit?
... it's your call!
To generate a realistic income though you need to sell in
quantity. Actively marketing something is an entirely different
proposition to adding a simple link or banner on your page. Think
about the time and energy you plan to devote and the realistic
returns you can expect to get. Then ask yourself this question
"Would I take a job that paid this much per hour?" If the answer
is no ...
... why bother?
Choose another program that fully meets with your requirements
(at least as close as possible). There are so many programs out
there and the number grows every day. You can afford to pick and
choose ...
... in the not too distant future vendors will be competing with
each other to gain your allegiance.
Joining affiliate programs, marketing their products and checking
your stats does take time, no matter what vendors imply.
Invest your time wisely from the start and you'll reduce the
potential for lost income later on.
Time is money.
Cheap and Easy Affiliate Programs?
Remember ... no product sells itself! Depending on factors
already mentioned, some products may be easier to sell than
others but ultimately ...
YOU MUST SELL THE PRODUCT!
It is also almost always true that if you can sell one thing
well, you can sell something entirely different equally well.
Sales professionals that remain in one field throughout their
entire career do so not because they cant sell anything else, but
because of the knowledge acquired about their industry over the
years that helps them to close deals, or simply because they
enjoy what they do.
Don't fall into the trap of believing that just because
something's cheap it's easy to sell - that's simply not true.
Undoubtedly, the prospect's perceived risk is reduced with a
lower price tag, but that's only one of many components in a
buying decision.
That this component will gain greater importance as the asking
price increases is no doubt true. However, nobody likes to loose
any money, no matter how little! It all comes back to the trust
factor again. As any sales representative or marketing
professional will tell you, it takes almost as much work and
effort to sell something that costs just $50 as it does to sell
something that costs $250. The thing is ...
... do you believe in it?
I've got to have that!
The important point about any sale is the product's perceived
value to the prospective buyer. It's an amazing fact that as
someone's desire for something increases, they miraculously find
it easier and easier to afford! Put simply:
If someone wants something badly enough, they'll find a way to
pay for it!
It's your job to create this desire by selling the benefits, not
the product's features. The better the affiliate program, the
more it will help you in this area. (I have to add here that in
this respect. I've seen nothing that comes even close to the high
quality free book and general affiliate support to be found in
the '5 Pillar Program' at http://www.sitesell.com/info.html )
Avoid wasting your time selling something for which you're
getting pocket money, when by simply changing the product and
your mind set, you could be earning a comfortable income!
Having said that, don't go to the other extreme of deciding which
affiliate programs to join based solely on the size of the
commissions offered. The program still needs to meet your other
criteria for you to benefit from being a member.
You'll find a lot more information about the many aspects of
affiliate programs at http://www.NowSell.com
© 1999-2000 Azam Corry "Do it Better. Do it Faster. Do it Right!"
Online since 1998, Azam Corry can help you succeed. No-Bull
Marketing Help, Tools & Resources: http://NowSell.com/?AffSal
Reprint Rights eBooks & Packages: http://eBookSaver.com/?AffSal
==> Subscribe to Azam's Biz Bits Marketing eZine and get a hot
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